Google Adwords
I have been looking through our Google Adwords account trying to work out why the number of visits to our website has been slowly dropping. We believe that most of the visits to our website come from our ads on Google, but we dont fully understand how the whole thing works. I have done many online tutorials trying to work out how to perfect our keyword list and trying to get the “Pay per click” amount correct for our ads, but we always get mixed results and are never sure what is actually working. …

